Author 10 of 10
Peter Victor Jones
AI visibility and lead generation systems builder
Who is Peter Victor Jones?
Peter Victor Jones builds AI visibility and lead generation systems for service businesses across the UK, with systems generating more than 20,000 leads a year across organic and paid channels.
Peter Victor Jones has worked in search since 2008 and is the creator of the ECHO framework, a four-stage methodology covering Entity, Corroboration, Hooks and Output that treats visibility as a retrieval problem rather than a ranking one.
Peter Victor Jones coined the terms Share of Answer and Entity Confidence, both used to measure brand presence in AI-generated responses. Peter Victor Jones operates a hyperlocal lead generation network of more than 4,000 town-level websites. The methodology was built in the field as co-director of ADI Leak Detection.
What did Peter Victor Jones contribute to AEO GEO LLM Seeding AI SEO - Or Whatever The F$ck You Want to Call It?
Peter Victor Jones covers the ECHO framework and measuring visibility as a retrieval problem.
Read about the chapter Two Games, Two Clocks - Why the Diagnosis Matters More Than the Work.
What does Peter Victor Jones specialise in?
Peter Victor Jones specialises in AI visibility, Lead generation, Entity Confidence, Share of Answer.
- AI visibility
- Lead generation
- Entity Confidence
- Share of Answer