Author 03 of 10
Paul Truscott
Search measurement analyst
Who is Paul Truscott?
Paul Truscott is a search measurement analyst who approaches search the way he was trained to approach markets, as a system that can be measured, tested and understood through disciplined pattern recognition.
Paul Truscott trained formally as a financial technical analyst before optimising a page for Google, earning Full Membership of the Society of Technical Analysts (MSTA), the IFTA Certified Financial Technician (CFTe) designation, and an Advanced Diploma from the Australian Technical Analysts Association. In 2011 his exam paper won the Society's Bronwen Wood Memorial Prize, awarded to the highest-scoring submission of the year.
Paul Truscott has since generated more than 150,000 leads for home service businesses. Paul Truscott has translated that analytical discipline into original search measurement frameworks, including Citation RSI, Entity Support and Resistance, Visibility Bollinger Bands and Visibility Drawdown.
What did Paul Truscott contribute to AEO GEO LLM Seeding AI SEO - Or Whatever The F$ck You Want to Call It?
Paul Truscott brings financial technical analysis discipline to search measurement.
Read about the chapter Why AI Keeps Recommending Your Competitor Instead of You.
What does Paul Truscott specialise in?
Paul Truscott specialises in Search measurement, Technical analysis, Lead generation.
- Search measurement
- Technical analysis
- Lead generation